Events Feasibility and Development (From Strategy to Operations)

Autore
Non disponibile
Editore
Butterworth-Heinemann
Pubblicazione
20101214
ISBN
9780750666404
Area di registrazione ISBN
Area anglofona (ISBN 978-0)

Descrizione

Answers two fundamental questions faced by various events planners and organisers: 'how do I justify this event to the client?' and 'why are we spending money on this event?'