Going Dirty: The Art of Negative Campaigning (Updated) (The Art of Negative Campaigning)

Penulis
Mark, David
Penerbit
Rowman & Littlefield
Diterbitkan
20100223
ISBN
9780742599819
Kawasan pendaftaran ISBN
Kawasan berbahasa Inggeris (ISBN 978-0)

Huraian

Going Dirty is a history of negative campaigning in American politics and an examination of how candidates and political consultants have employed this often-controversial technique. The book includes case studies on notable races throughout the television era in which new negative campaign strategies were introduced, or existing tactics were refined and amplified upon.