Investor Relationship Marketing for Start-ups

Penulis
Tiada maklumat
Penerbit
Grin Verlag
Diterbitkan
20130811
ISBN
9783638701815
Kawasan pendaftaran ISBN
Kawasan berbahasa Jerman (ISBN 978-3)

Huraian

Diploma Thesis from the year 2001 in the subject Business economics - Marketing, Corporate Communication, CRM, Market Research, Social Media, grade: 2,1 (B), Leipzig University of Applied Sciences (Marketing Management), language: English, abstract: The declining stock markets in 2000 and 2001 have made it more difficult for entrepreneurs to obtain the financing for new ventures and have had an impact on existing relationships between young companies and their investors.