คำอธิบาย
Dannaya rabota posvyashchena analizu kommunikatsionnykh strategiy rossiyskoy vlasti. S 1985 goda pered rukovodstvom strany stoyali slozhnye kommunikatsionnye zadachi: neobkhodimo bylo vnedrit' v obshchestvennoe soznaniya novye ideologemy s tsel'yu ideynogo obosnovaniya svoego politicheskogo kursa. Rossiyskoe obshchestvo stalo ob"ektom konkurentnoy bor'by za ego simpatii so storony raznykh ideologicheskikh sistem i politicheskikh partiy.